Redefine Perceptions of Your Church to Your Potential Audiences by working with Set?Communicate!
At first glance, the language of "church" and the language of "marketing" on the same page may seem at odds with one another. We understand. We also understand that churches need to be seen and heard not only within their congregations but within the larger public.
At Set?Communicate!, we redefine our church clients by creating effective marketing communications solutions. Each of our church clients benefit from our guidance as together, we work through the decision-generating stages to arrive at a creative marketing solution that resonates with our church clients' specific needs.
We provide marketing strategy, insight and creative solutions that culminate with one-of-a-kind creations. Our firm’s expertise spans collateral programs, websites, direct marketing, development campaigns, advertising campaigns and church identity programs.
We Become Grounded in Our Church Clients so We Can Assist in Moving Them in the Right Direction to Attain Their Goals.
To get to know our church clients, we begin by asking questions and listening through qualitative research. As needed, we utilize specialists to conduct quantitative research to help find the answers necessary for success. We ask questions as we work to learn what makes our church clients unique before we make recommendations to solve their problems and accomplish their goals. We develop standout creative solutions that are firmly rooted in a marketing strategy that includes the learning of the who, what, when, where, how and why of our church clients.
Strategically speaking, this process includes auditing the existing materials, programs and goals. It includes evaluating the church's audiences and their motivators, interests, habits and lifestyles—these indicators help us maneuver our church clients toward successful results.
Once we have the answers, we study our church clients' stated goals. Existing marketing objectives can often be refined to become more accurate, reasonable and attainable within set budgets and time frames. In some cases, simply outlining goals for the first time is the appropriate starting point.
After the evaluation, the marketing strategy development takes place. An appropriate, well-executed strategy of how to reach the stated goals and objectives keeps the proper focus on our church clients' results.
We recommend creative marketing solutions that will most effectively and uniquely redefine our church clients' objectives and goals.
At Set?Communicate!, we know an effective message involves more than defining proper objectives, strategy and audience. An effective message means executing it with the appropriate creative concept and theme. We make each message unique and memorable.